Category Archive Web Development

ByDavid Adamson

5 Traits Successful Websites Share Between Them

This article will help you recognize five key elements that are found as common in all successful websites and how can you make use of such things into your website.

Here we have listed the key traits which each and every successful website design have in common:

Minimal Design

Having a look at the websites with good traffic, you will notice that they are beautifully crafted and have less going on. Or, we can say, well-designed websites have a minimal design as compared to meshed up websites with more fonts, sizes, colors, and alignments as well. While the professionally built websites have the below-mentioned particulars in overall website design.

Which are

  • Font Styles: 2-3 font styles in total
  • Font Sizes: 3-5 font sizes in total
  • Colors: up to 3-4 colors
  • Alignment: Barely 1-2 types of alignment

Organized Layout

The layout of a website plays a vital role in its success. A well-organized website focuses on the structure being used to display content on the website. Also, the content should be arranged in a way that one can easily scan the content they are searching for.

While developing such successful website design, most designers confront the issues like finding out the various types of users will land on the website and their needs, in order to structure content accordingly. So that the website can display content in a way that one can easily get related content as per the query.

For your information, all the successful websites use sitemap not more than three layers deep as it can be understood easily and allow the user to navigate through the concerned content with just a few clicks.

Designed for Conversion

The successful websites are always devoted to maintaining alignment between meeting the need of the visitors and of the business as well. Previously discussed the organized layout of a website fulfils the needs of the visitor.  While how a website converts that visitor into a profitable amount of money called conversion.

A website designed for conversion navigates visitors to a success path. It recognizes the need for the visitor and then provides a pathway to proceed further.

The websites which fail to convert visitors have messed up websites that are less focused and confuse the visitor rather than help them.

Designed for Mobile

If a website is not designed for mobile, it is not meant for around 20-50% of all visitors landing on your website. The website designed for mobile even adjusting the CSS of your site, also perform practices like the perception of the user shift when they are using the mobile device. Also, it takes care of the design, layout, and information structure of the website will be conveyed to people when they are using a responsive web design on mobile.

Other than this, mobile design is developed on the basis of continuous decline in the attention of people while visiting a website. It keeps the most relevant information first and foremost in the website design.

Less Loading Time for Website

When a visitor lands on a great website, he really was not thinking about the website. Instead, he got delighted and engaged with the experience being provided by the website.

The loading time for a website plays a significant role in keeping visitor’s interest on the website. If the website takes a long time to load, the visitor automatically will go out of experience from the content and the website itself. Also, the website load time is one of the major factors considered via Google for website rankings.

Out of the 10 most trafficked website on the internet, there will be at least one which have a load time of under 2 seconds.

So these are the five aspects that are found commonly in successful websites and plays an important role in ranking them in the top ten searches.

ByJason Fernandes

Top 10 Ways To Automate Tasks on Your WordPress Site

For the past many years, WordPress has remained as the go-to website creation tool for many web designers as it offers multiple benefits starting from SEO-friendly updates, easy maintenance, cost-effective features, to quickly upgrading and transferring the website.

However, to avail full advantages of WordPress, the site owners must automate their WordPress websites.

One can enjoy high security and super-smooth interface features after automating their WordPress website. Automating the WordPress sites post its release allow the site owners to deliver the best possible UX experience to the website visitors.

So, if you are someone who is keenly looking to automate your WordPress website, then you need not worry as you have already landed on the right spot. The article will provide you with complete information about the ways you can automate your WordPress site. So, with adieu, let’s first start by understanding:

What is WordPress Automation?

In the easiest terms, WordPress automation refers to having all the necessary plugins, software, and settings at the right place to handle all the critical site updates regulatory with minimal input from your side.

Well, at first glance, automating your website may seem a daunting task to you as adding plugins for automating your website may add some heavy weight to it, resulting in slow loading time.

To add more, the plugins managing your site codes often cause issues that can corrupt your database or even put the site in offline mode. To avoid such problems, the simple trick is to consider having a few plugins to minimize the site downtime.

By automating your WordPress site, small or big no matter, you can save a lot of your valuable time by automating the highly repetitive tasks. You as an owner of the WordPress site must definitely know how much time all those little updates, backup, and other process take that you manage on a day-to-day basis.

A lot of WordPress automation tools are available in the market that helps you ensuring your site remains up-to-date as well as free from any security mishaps or site malfunctions. Again, installing plugins and software can be a way better idea of performing regular site maintenance tasks.

Here are the Top 10 ways to Automate your WordPress Site

1. Site Performance Monitoring

Fortunately, numerous tools are available in the market that can be used by you for improving your website performance. You can have a look at the caching plugin tools like Hummingbird for automating tasks such as site monitoring, performance and optimization. 

WORDPRESS IS BEHIND 30.3% OF THE TOP 1000 WEBSITES

To add more, Hummingbird is a great plugin tool for caching your website gravatar, browser, page data and generating reports about your site’s performance.

2. Scheduling Posts

A lot of people post their blogs regularly to keep their website relevant and fresh for their followers. Some microbloggers even post more than once in a day, offering some valuable news to their followers.

DID YOU KNOW, USERS MAKE 41.7 MILLION NEW POSTS AND 60.5 MILLION NEW COMMENTS EACH MONTH

Well, as we know, it is slightly challenging to automate the content creation task fully, you can still automate some of the posting functions for your website. For example, one can schedule the posting of different blogs in advance in an attempt to keep a consistent schedule for the readers following them. For this purpose, one can take help of automation tools like auto post scheduler.

3. Auto Update of Website Themes and Plugin

A host of plugins and themes are used by WordPress site owners to improve their website functionality. However, the more themes or plugins you integrate into your site, the more time you have to dedicate for managing them in terms of keeping them up-to-date. Ignoring updates can also lead to security vulnerabilities in your site.

ONE WORDPRESS THEME HAS EARNED OVER 12 MILLION DOLLARS IN SALES

Although, WordPress automation mechanism tries to install most of the critical updates on the site on your behalf, there is an ‘update’ plugin also present for you in WordPress to make sure that you implement and keep track of all the necessary site updates. You must also ensure that all the web plugins installed by you are from trusted parties owing to the security aspect.

Automate is one such update plugin that you can try as it allows the WordPress site owners to control the degree to which you want to update your site with regular reports about the updates that occurred to your site.

4. Website Backup

Keeping regular backup for your website is a great way to tackle any security breakdowns and data losses. In case of a data loss, bug, security breach, or accidental data delete, you can always rely on the backups that you have stored for your website. It is vital to keep several recent copies of your site backup data at most easy to retrieve places.

A variety of dependable plugins can be used by site owners for keeping regular automatic backups. Updraftplus is an excellent auto-backup tool that can be freely downloaded by site owners for automating their website backup tasks.

5. Optimizing Site Images

Optimizing the sites with heavy graphics, media, and images is essential for site owners to keep it super smooth and responsive. This also helps in reducing the website loading times. In case, when you have a plethora of posts to upload with heavy images and animations, compressing and resizing them can take a lot of time, so it is always better to go for plugins, which helps you immensely.

Many plugins allow you to instruct your site about what image optimization methods need to be chosen for particular images. Plugins like Smush Pro, EWWW, and ShortPixel, etc. easily perform the image optimization duties on your WordPress site.

6. SEO Optimization

A lot of time and resources are wasted by big firms and web bloggers in ranking their sites high on the search engine result pages. However, more than often, they do not obtain the desired results due to poor SEO friendly updates to their site. If you are also struggling with poor search rankings, you can consider taking the help of some reliable SEO tools like Google Analytics.

WORDPRESS TAKES CARE OF 80-90% OF GOOGLE’S CRAWLING ISSUES

However, first, you must use WP Checkup to check the overall SEO friendly functions of your site, and then use SmartCrawl to create and transmit updates of your XML sitemap to search. Afterwards, you can use a reliable SEO tool to check and verify your Google Keyword rankings.  Such tools also offer regular updates about SEO performance and traffic on your site.

7. Security Monitoring

In the recent past, the security is one of the biggest concerns faced by most owners of WordPress sites. Keeping your site unaffected from any kind of security mishap is a time-consuming task; hence, you can automate the security monitoring tasks of your site. Security automation tools perform similar to antivirus software. 

For automation of security monitoring tasks, you must consider WP Checkup, the best automation security tool, which periodically sweeps your site for checking the security holes. Defender is another excellent security automation tool that can look out for keeping your website free from security breaches.

8. Blocking Spam Comments

Site owners or bloggers get a wonderful opportunity to interact with their followers or fan in the comments section. So, in order to ensure a great comment section, you need to put specific measures in place to block spam comments, enabling real users getting your maximum attention.

AKISMET HAS BLOCKED OVER 100 BILLION SPAM COMMENTS

This is especially beneficial for those who have thousands of comments on their blogs, articles, or news posts. Bloggers or site owners can install plugins that automatically filters out the spam comments. Akismet is a great spam comment blocking tool that can be installed freely by the site owners on their site.

9. Email List Creation

Some of the greatest methods to reach out customers directly in the digital marketing domain include sending out newsletters, deals, alerts, reminders, and other necessary correspondence via email. For such purpose, the website owners are required to create an email list of customers who are well versed with the brand. Automating email listing task can be an excellent idea for you to save maximum time. You can check out OptinMonster software tool for automation of email listing task.

10. Broken Link Checking

A broken link can be a great setback for readers while they are visiting your blog, news, or any other post. Broken links create a great inconvenience for the users or fans of your blogs while accessing your referenced content. In order to avoid broken links and improve the overall quality of your blog, you can take help of the Broken Link Checker tool. It is a great WordPress to view all your broken links and fix them as soon as possible.

Final Words…

Many WordPress site owners are mostly wary of using a plugin or software on their site, fearing it will degrade the website performance, i.e., slow loading time and they will also lose the personal touch with their customers. Well, in reality, using automation tools, software or plugin can be an excellent idea for you to improve the overall performance of your WordPress site by automating the tedious, repetitive tasks mentioned above.

Having said that, following the above tricks can greatly help you create excellent content and improve your website without worrying about the site maintenance tasks.

If you need help with the automation, optimization, or management of your WordPress website, let us help. We, at SAG IPL, provide exceptional WordPress development, designing, and marketing services.

If you liked this article, do not hesitate to share it with others. And if you have a question for us, go ahead and write in the comment section.

ByJigar Shah

How to Secure Your E-Commerce Website?

In the era of comfort, luxury, and easy-going shopping, the shopping experience has become so smoother and easier for every user. Retailers or e-commerce owners have found their way to reach out to the wide spectrum of an audience with their e-commerce website or mobile application.

However, we think life is sorted if we get our duty done by just fulfilling customer’s expectations and getting their checklist done by providing indeed products or services. But, here you are slightly wrong.

The users will only land on your website if you gain their trust by just not fulfilling their needs, but also providing a safe and secure check-out process and customer experience. Some of the start-ups or e-commerce companies often lack the expertise to tighten their website’s security. This is why the top e-commerce website development companies are working tirelessly to provide apt and secure solutions to their clients.

We’ve seen that many e-commerce companies lose thousands of dollars after failing to implement e-commerce website security features to safeguard their online stores from hackers and fraudsters.

Somewhat, it’s believed that the internet is a dangerous place to host a business. Also, as per the report, by 2023, online retailer fraud is projected to hit $130 billion.

It’s not just about the payment security but just think about the thousands of users’ personal information, IDs, product details, catalog and prices, financial information including credit and debit card. That’s what makes e-commerce sites, big and small, so attractive to cybercriminals to exploit and competitors to leverage on.

If you own an online store, the increased threats we’ve seen to online security are probably particularly troublesome as you map out your website strategy for 2020.

Fortunately, there are several simple ways you can protect your online store and increase your site’s security to significantly decrease the chances of cyber-attack.

How to Secure Your E-commerce Website From Cyber Attacks?

1. Choose a Better E-commerce Hosting Service

Choose a Better E-commerce Hosting Service

Yes, you spent plenty of money on building your website designing, optimizing, and promoting as well. But let us ask you, are you risking it all by choosing a low-cost hosting option?

You are losing everything if you choose a cheap hosting service. It’s like you own a Mercedes, but you are taking it to the local garage for repair.

Choosing the right web hosting service for your e-commerce website is important and security should be the top priority. The most important thing is that your hosting service must have a good backup service so that your e-commerce website can be easily restored after a security breach.

However, hosting service providers may vary and offer various features as well. Some offer dedicated servers with robust capacity, so threats like DDoS attacks can be prevented. Some are simply better made than others, offering fewer potential vulnerabilities to exploit and issuing patches more regularly.

Ensure that the web host you choose has maximum uptime, 24×7 operational time, and has RAID data protection that creates a back-up copy of your website on multiple disks.

2. Use HTTP with SSL = HTTPS

This is the best thing to make your website secure by integrating AlphaSSL Wildcard Certificate to your website to prevent online frauds. Once you purchase the certificate from the SSL vendor, all you need to do is to install on your website and change the settings on your website.

HTTPS (HyperText Transfer Protocol Secure) is the online protocol for secure communications over the internet and one of the easiest ways to help secure your e-commerce site from fraud.

Google always gives priority to the websites who are secure and SSL integrated. Thus, they get more visitors. HTTPS is essential for security and protection as it creates a secure link between the user’s browser and your server to prevent hackers from stealing your data.

3. Choose a Secure E-commerce Platform

Before choosing an e-commerce platform, you are responsible to look for various factors such as support, performance, features, and obviously security. However, security must be our top priority, otherwise, all of the previously mentioned factors will be useless. So, to make your website more secure, you have to ensure that your e-commerce platform uses secure payment gateways, releases security patches, and includes shipping method extensions.

Look for proven e-commerce solutions that provide encrypted payment gateways, SSL certificates, and solid authentication protocols for sellers and buyers. You will find many e-commerce platforms to choose from these days. You need to be sure that your choice of e-commerce not only performs well but also provides secured services and updates itself regularly.

E-commerce platforms like Magento, WooCommerce, and PrestaShop are popular platforms, but popularity comes at a price.

Hackers are always looking for vulnerabilities in these platforms so patches and security updates are constantly being made available.

4. Don’t Store Sensitive Customer Data

Don’t Store Sensitive Customer Data

It’s also risky if you store your customer’s sensitive data like their credit or debit card information on your website. If your systems are compromised, then it’s chances of losing your customers’ trust. If it’s not required, kindly do not try to store that data.

To prevent the attacks and fraud, don’t store sensitive information if you don’t have to. Obviously, this is not easy for subscription-based websites, but most sites should try to avoid storing payment information or personal identification information.

You can also use the process of tokenization. Tokenization generates random numbers to store customer information and that’s known as tokens. It helps prevent credit card fraud.

5. Run Vulnerability Tests On Your Website

If you identify potential vulnerabilities on your site on a regular basis, that will help you maintain a secure site with as few points of entry as possible.

The best way to keep up on vulnerability testing is to set up an automated process using scanning software. It scans your e-commerce website and leaves you with few opportunities for hacking. The right programs will scan your network and website to identify risks and generate prioritized lists that tell you

E-commerce platforms with various tools allow you to scan for vulnerabilities. The better and right program will scan your network and website to identify risks so that you know the risks and issues that should be addressed and fixed.

If you are unaware of how vulnerability scanning works, you should check out a few free programs first to get started. Some of the renowned scanning programs are Retina CS Community, OpenVAS, and MBSA.

6. Keep Your Website Updated

Attackers and hackers are always in search of vulnerabilities that can get them inside your website. When any new vulnerabilities are discovered by developers, they release new software updates. So quickly you need to update your website because you never know when the hackers hack your system and attack you.

7. Take Regular Backups

If you won an e-commerce store, it’s your responsibility to take a backup of your e-commerce site frequently. Whenever any incident occurs, you can retrieve your website’s backup from your hosting provider and restore your website. So, whenever you choose a hosting provider, make sure that it enables an automatic backup service in case you forget to do it manually.

8. Make Sure Your Website is PCI DSS Compliant

As an admin, you must ensure that your site is PCI DSS compliant. PCI DSS is a security standard that increases admin control of customer card data in order to protect your credit card data and reduce fraud. Your website will be able to detect and prevent potential breaches and hacks before it leads to an account data compromise (ADC) event.

Wrapping Up!

If a user or customer purchases a product through your e-commerce website, it means they’ve trust on you to protect their information. And it’s your responsibility to uphold their trust and ensure to provide a secure shopping experience.

Security is not free, but it’s cheaper than getting hacked. Precisely, you will not find an accurate solution to make an e-commerce site sound and secure. Instead, you will find several ways to secure your e-commerce site. If you want to make sure your WordPress e-commerce website is as safe as it can be, better connect with the best e-commerce development company.

ByBryan Fernandez

How To Develop a PHP Website

How many times have you wondered about creating a website? And how many times did you give up on the idea because of a lack of skills or inability to pay to web development or a web design agency? Is it that impossible? We believe not and that is why we have a simple guideline on how to develop your very first PHP code website.

A website can become an integral part of your life especially if you are deciding to launch a business or have one, despite its size. Having a website gives an advantage to your business because it let you reach to your potential customers and give a positive experience to your existing one.

PHP has been considered one of the most famous programming language which is easier to learn and use. Some consider it pretty basic but it has its fair share of benefits. It is also found that PHP will be a part of evolving technology for quite some time. Hence, for beginners it is a great way to learn how to design a website based on PHP.

Starting PHP development with a Syntax

Here’s what you have to do:

Starting with a Syntax

PHP Syntax like HTML also includes arrow brackets and semi colons. Hence, the direction that you need to put and the coding is done between the PHP arrow and semi colon. The message that need to be delivered or seen on output would be written in between commas (“”).

Initiate with OOP

Before you officially begin your programming through PHP it is advised that you learn a bit of lessons regarding programming through OOP. Object-oriented programming OOP is basically the basics of PHP and once you get proper hang of it you would be able to work on PHP better.

Give it a structure

Next important step that comes in developing a website that even a web design company would even ask you if you hire one is the structure you want for your website. Take a note pad and pencil and start structuring the thing you want on your website, the type of content, what sort of graphics, and features that you are offering.

Structuring helps in identifying the process and will make it easier for you to work. Moreover, you will be able to understand the codes and will make a website that’s good in it’s functioning and works faster.

Install PHP

Once you are done with structure and have learned the basic then next important step is to install PHP. Usually the hosting sites have the advance version of PHP on them. WordPress is one of those hosting sites that’s written on PHP hence, it is a great place to begin your website.

Begin with the Header

Now is the time to begin with your website, your website will have three pages or part, header, footer and body. Your header is basically the introducing part which will contain all the initial content and information about your website.

Header also contains the browser information and you need to begin with making a folder with header and add the relevant content in it.

Add content and footer

After header come another important part where the content is added that’s body of the website and footer. This is also done by making file dedicated to the body section. This area contain all the information that is usually needed by the readers and audience. Hence, this is the main and basic content of the website.

Then comes the footer of the website it is the ending part of the page leading to another page followed by content.

Relative Path should be given up

They just create a mess quite literally, hence it is advised to avoid the relative paths that are basically linked with the server. Hence, it is advised to use root path instead of relative path in order to avoid any problem if there is some error in the parent file.

Update of copyrights

One thing that makes PHP a favorite of many users is that it let you automatically work on any updates and that also includes the copyright. Where users had to previously do the copyright of their website manually PHP is the programming software that even automates copyright bringing convenience for you.

Now that we have discussed how you can begin with your PHP website what actually are the perks that you enjoy with it? Here are some of the benefits of PHP programming.

What is php development
  1. It reduces the reliability on the developer or manufacture. Being an open source it let you work on the updates independently.
  2. PHP is capable of saving large data without much hurdle. Hence, explains why WordPress is PHP supported.
  3. It is not specified to a single platform and hence, you can use it on various platform with ease.
  4. It is more quality here and in less expense you would be able to get the best and reliable result.
  5. If you want something which is responsive and fast then PHP is the programming that you should choose.
  6. As the maintenance and upgrades are automated therefore there is less hustle in working on this part.
  7. It is a great programming for beginners as well considering it has a well-developed support and online community that can guide beginner along the path.
  8. It is easy to use and even easier to test. So, before you put your website online you can have a test run just to be sure.
  9. If you are scared of cyber security then PHP has got you covered with the various features that it has to offer.

Conclusion:

Website programming isn’t as easy as it seems considering the technicalities that come along and for beginners it is even harder to understand from where to start. PHP programming is considered one of the easier to learn programming system which even supports WordPress and is also being used by professionals at various web development companies. Hence, by learning it you can begin with your own website.

ByVivek Sharma

Touch Height of Success in Online Business with Right Web Designing Services!

The fact can’t be denied that SEO and web designing services in India or across the world are playing a big role in the growth of the online business. The reason is that due to high completion in the digital world it has become difficult to come on the top position in the search engine result pages (SERP). And, without being on a high position, no customer would even know that your business exists.

Being on the first page in the SERP is not enough for business success. For catching the attention of the customers, one thing that has the utmost importance is the design of your website. Yes, it is one of the big factors. A website is the face of your business. More attractive would be the website, you would get the huge traffic on it which would surely elevate your business growth. Only a good looking website indeed is enough to rock your business, several other factors contribute to making a business successful. In this read, let’s have a look at the significant impact of website designing services on online business and how it aids to flourish your business.

It helps to build customer trust: A wonderfully website design helps to build the trust of the customers. The reason is that if your website would not have an awesome design, then it would seem outdated. And, no customer would love to visit such kind of website. On the other hand, when customers would see a professional and attractive website, they would visit it and stay for a longer time on this kind of website. Like this, they would visit the same website again and again if they find it the best. That’s why it is said the well-designed website is essential to beat the competition in the digital world.

Drive traffic: Another thing that arises the need of good website design is that it is driving the huge traffic on the website. Yes, when a website is designed professionally, it is without a doubt attracts more and potential customers on it.

Elevate the sales: It is obvious when you have a large number of visitors on your website, then your overall sales would enhance. And, it is only possible when you have a large customer base. So, if you are running an online business, then hire the best web designing services provider for your website and give it a unique and professional look with the help of that company. It would definitely help to increase the sale of your products/services.

Help to build the brand name: One of the essential factors that are required for the success of any kind of business is to build the name of the brand. Yes, this is the factor that aids to provide the long term benefit for the business. So, a wonderfully designed website helps to build the brand name. It would help to make your brand famous in the market because it would be visited by more customers.

Provide good user experience: Another big advantage of the professional and outstanding website is that it offers good user-experience. A well-designed website has excellently managed that help to the customer to easily explore every page of the website. This kind of website encourages the customers to explore it fully and also increases the chance to make them the convenience to make more purpose.

Point is that you can only get the perfect and desired design of your website when you would hire the right company web designing company for it. Here are some tips which would help to hire the right web designing company for your business. Have a look-

How to Hire Right Web designing Services for Your business?

1.    Discussing their experience is essential

2.    Check Portfolio and references

3.    Understand the scope of your project

4.    Describe your exact demand to them

5.    Set budget and time

6.    Customer reviews

7.    Whether they are able to satisfy you or not

Discussing their experience is essential:

If you are thinking to avail the web designing services from any agency, then one thing which is necessary to discuss with them is their experience. It is a smart choice to select the designing services provider company that has rich industrial experience and knowledge. We are suggesting the company which has rich industrial experience is because they know what is in trend and what kinds of websites are liked by the customers. If you would avail of the website designing services from the company that doesn’t have the experience, then it may be a chance that you don’t get what you are expecting due to their lack of experience and knowledge. So, it’s always great to go with an experienced one.

Check Portfolio and references:

For ensuring that you are dealing with the right web designing company, it is good to check the portfolio of any particular company. Apart from this, it is wonderful to avail of the services of any website of which you get the reference from your reliable sources. So, it is another important point to remember while hiring such kind of service for your business.

Understand the scope of your project:

One more thing you have to be very clear that is to understand the scope of your project. When you will understand the scope of your project, then it will be easy for you to understand which agency would be the best for you.

Describe your exact demand to them:

When you contact any website designing Provider Company, then describe them your exact demand. If they guarantee to complete your task, then hire that agency. If not, then search for another agency. If you feel that they can’t do it on time, then it would not be the best company for you.

Set budget and time:

The budget and during of completion of your project are highly significant factors on which you need to work. So, first set the budget and timing of your project. If you would be very clear about these two important points, then you surely hire the ideal company for your project. Yes, this point helps a lot to hire the best web designing agency for you.

Customer reviews:

Customer reviews are the most important point that will show you the right direction in choosing a reliable web designing company for your business website. You can check the reviews of the customers about any particular company for its work. Also, you can directly contact the customers who you know have taken the services of the company for which you are thinking to avail of the services.

Customer satisfaction:

A company would be able to deliver the best web designing services for your website if it provides the utmost customer satisfaction. If you are satisfied with all the answers given by the agency you are thinking to hire for designing your website. If you are not satisfied, then move to another company.

Apart from this, there are so many other benefits of a well-designed website. If you are running any business and have a website that does not look professional and attractive, then avail the service of the reliable web design company. It is a great way for uplifting your business that an even affordable rate. Yes! It is true that there are lots of agencies that offer the best services at cost-effective rates. So, search for the best web designing services Provider Company and hire them for your business and let your business touch the height of success. Hope now you have understood better why the demand for web designing agency is high in the marketer.

ByDavid Adamson

Why Do Small Businesses Need A Website?

We will present you a mandate reason why SMBs need a website.  We know the needed person always thinks about how to start, which one the best, don’t think negatively. We won’t say we are the best or your last station.   Do you know what? Today every 2nd guy is using smartphones in the world and 90% of peoples active on social media platforms. 

Exactly, that is the big deal just think about it your customers are online to find more about your business. Today everything is switching to web platforms like Amazon is the biggest example behind which 1000’s of entrepreneurs are following the same concepts some of these have success and some of these have failed.

Whenever talk about web development services, every business choosy to choose a website development company for their business, they always want to make a website within affordable budget, but in this case, time is going on and they still think to develop a website what happens then competitors win the race, because who take decision fast with prepared plan. You know that you can get more out of your business and you can serve and help more people by being online. This means you are accessible anytime and everywhere.

The interesting thing about the business is that having a site isn’t just suggested, but it has become necessity.

Truly, the percentage of businesses that have a website has expanded in one year. In 2019 there were just about 67% of Businesses that didn’t have a site. The new research shows the percentage rate is improving. The data picked from India, but that is the real fact are similar for rest of the World more likely worse and there are likely around 45% of Businesses without an online presence.  

If you are running a business without website, so you are losing revenue and online engagement with your customers. Understand the market trends now you can start earn better revenue and online customers, however when the youngsters will start to be more in the market you will miss out.

Do you know what 89% people are doing research on the desired product before they buy? So, it is a bit of walking call and you should be inclining toward the yes answer. 

Obviously, these are insights and we want to give you some more reasons you should get your Business a website.

There are following 18 reasons you need a website: 

Your Business should be 24/7

Yes, Your Business should be 24/7, obviously, that is the point. The site is there 24/7 open. Where, you sell your products and services. While you would prefer not to go through the entire day in your office and work until 3 or 4 AM. Many peoples are doing research about their next buy at that time. Why wouldn’t you want to be one of the options?

This brings us to the next one.

A website is a Tool That Sells Your Products and Services 

A website acts like a catalogue for product or services. If further you want to changes i.e. specification, prices or plan (packages) for your services, you can ease to change it. Now you don’t need to wait for brochure or printed material to arrive, which you have then conveyed to your potential customers. 

This is your board. You can instant your business present to tons of potential customers. Obviously, this doesn’t mean you don’t need to do whatever else. You need to promote your website and business. There should to be a SEO marketing, social media exposure and content marketing. These all are different but work together.  It means your site should be ever evolving and be flexible for changes in the market.

Your Business Can Now Do Business Globally

It’s not just as said above, that you would now be able to arrive at a bigger market. As well that your business can now offer services and products worldwide. 

There are almost no limits in today’s World. You can reach potential customers and markets that you wouldn’t imagine before. This is the reason your agency needs a website. It is your pass to the next level. 

Sky’s the limit if you execute the right strategies behind your business website. 

You Can Target a Bigger Market

Your local market will be broad, you will be in front of potential customers that weren’t in contact with your brand before. No matter if you sell services or products. 

If you decide to have an online store that you can sell directly on the spot and the store is up at any time.

Your Potential Clients Are Online

It’s difficult to accept, but it’s true. People are online and that doesn’t infer that solitary progressively young age is using the web. Around 77% approaches for web globally. 

It doesn’t make a difference if your Business is large or you run a privately-owned company. You should be online, introducing yourself as one of the providers of services or products. Numbers of people are enhancing day by day looking to do the research on what to buy and more importantly from whom to buy online. If you’re not giving your presence there they’ll simply loss your benefits, you will be left outside.  

Your Clients Expect You to Be Online

There was an interesting research done in 2019 by Aculance, which appears, that customers do expect that Businesses should have a site. 

90% of participants in the age between 18 – 54 state that they are more likely to contact a business if the business has a website. 

You could be missing the loss of a lump of clients that are searching for your product or services and they can’t find you.

You Can Educate Your Customers about Your Products, Brand and Services

It means, how does present your services or products and what better place would you write about your products, brand and services than on your own website.

Don’t get me wrong, I don’t imply that you should boost in your posts. Your blogs should reflect your business goal, your presence important to your visitors.

If you can offer a deal through your website and educate them about your specialty they will be more engaged and bound to turn into your customers.

An extraordinary expansion to your blog posts are share buttons for social media. This feature can help you in your blog posts to share with other networks and get you even more exposure.

With a blog, you will as well improve your communication with your potential and existing customers. Additionally, you have more effect on visitors and potential customers buying choice, by offering deal on your website.

Get New Clients for Your Business

As should be obvious at this point. Users are looking for new information on the web. So they tend to search for solutions for their concern to an ever increasing extent. With a well optimized and creative-designed website, you can position your agency as somebody who can provide them with a solution. It can mean a great deal when your potential customers and users are choosing where they want to buy their next product or service.

Give them that you can solve their problem and that you understand their pain. 

There is additionally a choice to implement a “Call-to-Action-Button”. It implies they can generate an inquiry from you in a few minutes. You get a notification and you call them back.

Your Website Can Provide Social Proof

Obviously, you most likely have some kind of social proof, i.e. Facebook page, Pinetrest Twitter, Instagram account. Also Scoopit, Tumblr, Linkdin and Google Reviews.

All this is great, but if users are already searching for you on the SERPs page, it would be great if they can explore your link. This is the place you can add your happy customer’s reviews. 

Remember that you could do some case studies and provide even bigger value. Since you will show them the method and a happy customer. Believe it or not majority of people love to look for comments and what other people are saying about you. The outcome of a study done by Aculance state that 90 % users trust online reviews. A good reason to have your own business website and add testimonials and if applicable ever star reviews.

A review is one of the key factors for your webpage rankings so it’s a great value for you and your potential customers.

A Website Builds Your Business Legitimacy and Credibility

Your business can get instant credibility. Additionally, if you connect this to the above reason, you are providing to your customers with valuable information on your website.  

It shouldn’t only the information on your business information, but also other marketing relevant data. As well as proving you as a trustworthy business.

Execute all above in a well-structured and creatively designed website, where you can close sales deals more easily. Your site will show your customers that you mean genuine business.

If your website not optimize with all these features, so targeted customers could think don’t follow the technological progress or more terrible they’ll think you are in such tough situation that you can’t afford it.

These are things that you don’t need your potential customers to consider your Business. 

A long time back it was significant that your business had a genuine physical location. 

Today it’s significant, that you have a website. 

It can look suspicious to your potential clients if your business doesn’t have a website.

A Website Can Help You with Your Business Goals

A business website can’t run without the content that will aware and educate your users or visitors. If you have uploaded quality content on your website will help you rank better on top search engine pages. 

But, whenever you are writing your content, there are numerous things that should be possible better or extraordinary. 

This will help you with overhauling your business and get you to address a few things. Set yourself new objectives. Structure your business in well manner and learning way. 

Compete With the Competitors 

Still you are thinking, however you can’t compete with them. They have a sufficient amount of resources or in some other cases have big resources. But people don’t always look at that rather looks for a well-designed website, where well structured products and services in manner way you can also will mix-up with them. If you have great plan just implement in your dream website with best Web Development Company in India. 

Your Website Helps You Fulfill Your Brand Promise

The fact is, numerous entrepreneurs and owners forget, that a website is the face of your business. It means you can build up a unique experience for your customers when they connect or work with you. 

By having a professional website, which reflects your business importance, you are presenting your creativity. This is something that will different & unique your company from your competitors.

E-Commerce Are Growing

According to a survey ecommerce market is rapidly growing globally. The ratio of ecommerce retail sales increasing yearly by 15-20 percentages.

Today, people mostly prefer online shopping because is cheaper and more convenient. Obviously, you shouldn’t be fooled and think that physical stores are going away, they are most certainly not.

But you can more improve your revenue if you have physical store as well convert into an ecommerce sites. Because you will sell 24/7 on the web, but since you will enhance sales in your physical store with the help of your online store.  

Create a Knowledge Base and Resource Center for Your Staff

Until this point, we have been focused on your clients. Be that as it may, the thing is, you can give assistance to your staff as well. This is also important nowadays. You can make a site on sub-domain, not visible to any other else but your staff. Upload info videos, learning material and different assets that can assist them with improving their work. Your staff will feel progressively valued and this can assist you with running a superior and more people oriented business. The staff isn’t your cost they are your investment. Treat them right and you will get the best outcomes.

Your Competitors Have a Business Website

I spared this one until the end. Since ideally, you will see, that your competitors can and will overtake you if won’t be cautious. What’s more, if still you have a question why small businesses need a website, this one will assist you with acknowledging you do require one. 

Customers nowadays are researching what to buy online. This is normally the beginning stage of the buying choice.

As we saw toward the start, by far most of buyers will rather purchase from a company that has an online presence. If you are not using internet, you are not aware of technology and you are falling behind your competitors that are on the web.

You are giving your potential customers a reason to buy from your competitors.

ByRitesh Patil

Hiring Offshore Development vs. Freelancers Teams: Select the Most Appealing Model

Employing remote developers is the big trend that has now turned into a business-standard. International business names like Microsoft, Adobe, Dell, Apple, and others have saved billions from employing remote developers.

A study of Harvard Business Review shows that over 54 million employees are involved in commuting in the United States alone:

If you ponder about delegating jobs to hire onsite offshore programmers to stay determined, then you must follow two choices.

You can either individual contractor/ hire freelancers or build an entire offshore team. Which model is suitable for your requirements?

Remote Contractors/ Hiring Freelancers

Employing the freelancer is the right idea when the work pressure is not so much, and you need one-two experts for completing a job, i.e., designers or remote software developers.

Or when you do not need them permanently, but continuously. Let us see the advantages and disadvantages.

Important Price Reductions

By employing remote programmers from particular countries, you can gain up to 50%-60% of your revenue.

There is no requirement to pay for employee’s insurance or purchase expensive technical things, i.e., smartphones and laptops.

Additionally, you do not have to agonize about office janitor services, supplies, and use. The non-attendance rate is low, which process that you can gain up to $1,900 per employee yearly.

A report of Global Workplace Analytics is how much companies lose on unscheduled nonexistence.

Big Talent Hunting

When changing to telecommuting, you need access to a big talent pool, not just locally but also globally. Indeed, when you employ a workforce who has to travel to your office, you miss numerous prospects outside your settings.

Telecommuting enables you to look, top designer, remote programmer, or any other experts from worldwide.

Although telecommuting is not just about profits, especially when employing remote freelance programmers. It would help if you were sensitive to the coming difficulties.

Isolation Undermines Expansion

Communication is an establishment of personal associations and an essential issue for transferring information.

During 45 hours a week depleted in an office, staff not only toils but also learn innovative things and ideas.

They get crucial knowledge about business’ strategies and culture through casual conversations, which help them develop.

Distorted Work-Life Equilibrium Causes Personal Exhaustion

Employees are working from house face numerous interruptions, and as an effect, their work-life stability becomes unclear.

Imagine, on a day; they may have several tasks to fulfill: repair a car, drive kids to school, or aid friends with some critical problems.

Therefore, every contractor sometimes gives up their work for belongings that trouble them. As an outcome, their productivity slump, but it isn’t the only intricacy.

Legal Problems

When assigning tasks to freelancers, there are surly legal subjects to keep in intension. First, there was no assurance that a contractor won’t trade-sensitive data to your entrant.

Even if you deal with an NDA with the remote developer, it is a probability that the individuals will use your intellectual properties, i.e., source codes or specialists, for other development.

Since it is unfeasible to track such movement, you may lose vital information and reluctantly confer it to your entrants. Hire Onsite Offshore Programmers to achieve substantial price reductions and give the capability to access global talent.

Although the risk is significant, so this means it may be more feasible for short-term developments that do not require considerable effort and do not have many results on your action.

If you want to delegate a large project and avoid such problems, pay consideration to the devoted team model.

In the subsequent, it is gathered the profits and disadvantage and easy infographics comparing the above models – employing freelancers and building up an integrated offshore team.

ByAnkit Dhadwal

How a Great Website Design with Proper UI/UX Can Improve Your Companies Brand Name

Before getting to the benefits of UI/UX importance let us discuss what exactly they are.

UI – User Interface

A user interface as you may call it is that part of your website or a software that a user interacts with. It’s a part that you can call act as the presentation with which the user interacts firstly. Mainly UI is designed by the companies for the customer engagement with the products, it’s a way through which the user connects with the product. UI is the graphical representation so that user can interact with the user and help them navigate through the products. UI is provided by the companies with the sole purpose of how the design components are used by the users for their conveniences.

UX – User Experience

A user experience is the study of the factors that come into play during a user’s interaction with a product. These factors include emotions, preferences, feelings, interaction with previous apps etc. UX helps in designing the products in such a way that they fulfill these requirements of the users.

Without the Ux, UI is nearly impossible as without proper research of the targeted audience you’ll be designing a product without meaning and irrelevant audience being targeted.

Let’s get back to the importance of the UI/UX as the concept is clear now. Below are the TOP 10 reasons how UI/UX helps in increasing the brand name:

  1. Customer Engagement

    As everyone out there are thinking about better customer engagement and that can only be achieved by the proper UI/UX design. With proper study you can design the proper UI/UX and thus helps in more proper engagement of the customer to the product. An ideal person spends about 10-15 sec on a website or an app, so if you want to engage your customers in this time only a proper UI/UX can help you achieve that.
     
  2. Increased Traffic

    You can get traffic to your website one time when someone visits to check their query but if you’ve a poorly designed UI/UX there is no chance that they’ll come back for more. So in order for them to return to your website, your UI must be designed in such a way that it makes the customer wanting for more maintaining that previous traffic and even increase it as well encouraging them to share it on social media, bookmarking, etc.

  3. Customer Satisfaction

    The main aim that a product is designed is solely to satisfy the customers and make them your permanent customers. But a customer satisfaction is achieved by a proper UI/UX design as it’s the main part with which the user interacts and it’s said that first impression is the last impression. So with proper product a proper UI/UX is also necessary for better customer satisfaction. A great product is made by a great design and thus doing proper research is mandatory.

  4. Consistency across different platforms

    A proper UI/UX not only helps in engagement but it also helps in maintaining a consistency across these different platforms. Take Twitter for an example if you’ve used it on various platform then you’ll find it’s got different UI but the feel and the basic concept is the same. It’s easy to use despite being a complicated system which user nevers feels. With proper UI/UX your sites, software, apps etc will be optimized and it will help in providing a good look and a great feel which will help in maintaining that consistency which your product desires and with consistency then comes improvement in product as well.

  5. Saves Time and Money

    While creating a brand everyone devotes everything into the process by spending most of their time and a lot of money into it. But if your UI/UX is not properly designed and well researched you’ll end up spending even more into changing it every time you receive a feedback. If you’ve a proper research done and designed according to the targeted audiences then all you need to do are small basic changes to keep the app exciting, saving a lot of your money and time as well.

  6. Eyecatching Designs

    Everyone wants their products to be admired and liked by their customers to bring those sales. Even a small business owner who wants to make money online knows a website should look good and attractive. But to make those eye catching designs you need to have a proper research and then design it. As we have discussed earlier without UX it’s impossible to design a UI so a proper UI/UX combo helps in creating those smashing designs that every customer wants and you want to please them so that they can stick with you for a long time.


  7. Create a Unique Brand

    A unique and well researched UI/UX designs can help you in setting an out of the box identity for your brand. As you’ve got a great UI/UX your targeted audiences will remember you by it and will become your signature that will help in your recognition in the near future. As a unique signature it’ll help in building a trust with your target audiences.

  8. Integration

    A proper UI/UX will help you integrate your products and present them in a more appealing way. As you’ve got integrated products it’ll be accessible across various platforms and will increase your sales by way too much. As your accessibility is increased people can find you on various p[latforms thus increasing your reach.

  9. Promotions & Referrals

    The major part of a company comprises of Promotions & Referrals and with correct UI/UX designed, you can easily land some referrals and some of the big guns (other successful companies) might want to advertise with you. This will greatly help in your brand expansion and provides your brand that great exposure.
  10. Research & Development

    R&D of a website never stops with the market range the website or the app keeps on changing to enhance the user experience. The team in the R&D department continuously measures and analysis what actually user wants and is looking for. Once the analysis is done the report is sent to developer team to take further actions. The final results that you get is definitely worth spending time and money on it.

FInal Thoughts

UI/UX can be considered a backbone for any organisation and with the passage of time, the growth in this field in remarkable and have a potential for a whole lot of growth in the years coming and the users are selective in choosing their services. In order to compete with all the big companies out there, your UI/UX needs to be upgraded with time and it’s design should be able to attract and interact at the same time with audiences and fulfill their services.

Surely the trends in the next year 2020 will be changed, new trends will come or old might stay the same one can’t say that for sure but surely there’s a great area of opportunities for everyone to progress in this particular field.

Author Bio:

Er. Ankit Dhadwal is the Founder & CEO of Mount Woods Studio Pvt. Ltd. a company based in Solan, Himachal Pradesh, India, which provides digital solutions globally where we specialise in Web Development and App Development, UI/UX Design, Graphic Designing, 2D & 3D Animation, Product Photography, Video Production and Digital Marketing.



ByDavid Adamson

Cost Of Building A Website – A Definitive Pricing Guide For You

This is the most common question asked by many, however, none of the expert website developer, or website development company gives a proper answer. The reason behind this is, the cost of website building depends on many factors.

Building a website is a reflection of building other projects. Don’t believe me? Well, take the kitchen for this instance. You can settle with standard kitchen dressing or you can personalize to suit your needs.

Needless to mention, the more you personalize the more you spend on building the kitchen. The development of the website follows the exact process. There’s a basic website site setup and there’s more. If you are opting out for more personalized service, you will spend more.

However, as a business owner know how much you have to spend help to set future goals. Yes, we can’t give you a proper estimate of the development cost of the website.

However, we can point out some of the most notable causes that affect the cost of web development.

Know what you want

By developing your website what you want to achieve? Ask yourself this question again and again until you get the answer. Take your time and do not take any decision based on your guts. Talk to market analysts and do the needful according to the data.


If you think you need is a single-page website, you don’t have to build many page websites to complicate things. Are you looking for a website where you can add pictures? If you are uploading pictures, what would be the highest resolution to build the website?

This is the reason you must award the project to a well-versed web designing team to get exceptional service and products. The development price changes on your need so there’s no fixed price when we are talking about developing a website.

Recognize the design aspects

Make some note of what you want in the design aspect before talking to a website designing company. Start to think about your website from 2 angles. First, what do you want to be able to do once the website is delivered?

Things, like adding pages, accessing statistics, or adding new products, are common requests. Secondly, what do you want your website visitors to be able to do? Send your inquiries, get easy access to your phone number, access client log-in area, purchase a product.

All of these things will formulate a basic specification which a web designer can use to calculate a fixed cost for you.

Domain Costs

A server space you, not everything that you will need to pay. You have to pay for the domain as well. Many service providers can offer you a free subdomain also. However, it is not recommended.

However, while in the development process, you can use this free domain service provider and migrate later by paying some charges. remember that you have to pay yearly to keep the domain active.

The price of the domain depends on how unique your domain name is. Regional extension tends to cost less, although those ending with .com, .net, .org will cost you more.

SSL Certificate

Online security is the need of the hour. People are getting ripped off, businesses are losing millions of dollars for not having optimum security on their website.

However, if you truly want, you can fix this issue at a lower cost. Yes, securing your website now possible as low as $10/ month. SSL stands for Secure Socket layer and it offers extra layers of security when people visit the website and do the transaction on the web.

We would recommend paying yearly because most of the time when businesses pay a monthly subscription for SSL tend to pay more at the end of the year.

Google Chrome is the most used browser in the world and it doesn’t redirect to the website which has not SSL certificate validation. Since your prospects will come from this browser most of the time, not having SSL means, you are losing a lot of businesses.

Content Management System

A CMS is what you must use to display your content. CMS is necessary and there are many to choose from. So as a person who is not well versed with the technology can feel extraordinary pressure to select one.

In this instance, it is better to talk to the web development company about your requirements so they can choose the perfect one based on your needs.

Remember that, choosing the best CMS is essential in order to reduce expenses and resources. If you choose something wrong, it will cost you more and waste resources.

Responsive Web Design (RWD)

Mobile users are growing at a rapid speed and it has almost overlapped the desktop uses. Google has already integrated its algorithm to give priorities to the mobile-optimized service.

At this point, I think it is needless to say how much it is essential to optimize your website in order to serve the users better. Your prospects are already moving on to the mobile platform and it is time you must move on as well. Yes, to optimize a mobile responsive website, it will cost more.

However, you will get a return on your investment faster without any doubt.

As you can see, the cost of designing a website depends on your needs and requirements. If you want a simple single-page website, you will pay less and if you are in the hunt for building a complicated website, such as an E-commerce website, you will be ready to pay more.

So to determine how much you have to keep aside for spending on your website, you must be clear about your requirement from your end. If you have a sketchy needs, no website development company will be able to offer you proper estimation.

Note down what you need and talk to the service provider. Though you won’t get an accurate estimation, definitely you will know a rough estimation so you can put a financial strategy ahead of the undertaking of the mammoth job.

ByDavid Adamson

Reasons Why Web Development Is Getting More Popular

It is obvious that the Internet is the greatest thing since sliced bread and if you are not on board, then you are missing out a lot. The Internet has made us ubiquitous. Not a day goes by without using it whether you want to do online shopping or just to get information about something or just to talk to new people. It has affected our lives in a positive way as everything revolves around it so how can business sphere lag behind?

Enterprises have redefined their ways of doing business and have taken the online path. You might have observed that people, these days, make money just by working from home or that the kiosk in the corner has increased its revenue and is not only delivering items to you but to people from other towns. How’s that possible? Right. That’s what you are thinking right now. All these things are possible due to Websites (Web Development). Almost every organization every enterprise have websites just to reach a maximum number of people and to attain maximum profit. There is a mutation in the business methodologies and it has significantly changed over the years.

Is web development need of the hour?

Everyone are fast switching to this new trend of having a strong online presence and all your competitors are already there. Whether you are a blogger or have an established business or a budding entrepreneur, the best way to kick start your career is having your presence felt that too, with the website. If your business doesn’t generate enough revenue, then it is a dud. Earning maximum ROI (Return On Investment) is what people have their focus on and look for ways to achieve that. For that, they modify their marketing strategies so that it is aligned with the scenario.

They have taken notice of it and have started investing in Web Development Services. Just this step is capable of taking their business to new heights and achieving huge traffic consequently. To increase more revenue, for expanding your services to new people, to break through the geographical barriers everything is possible through web development and if you are not using this path, then probably you will lose out and will be vanished in the crowd. Web development has emerged as the next big thing and it is in your hand how you use that.

Let`s know the reasons that are making web development popular.

  1. Effective communication: Communication defines the way of doing business and is the crux of it. You can make clients stay on your site if and only if you deploy effective communication channels. Better communication will make clients come back for your services and being a good ear to their issues and problems will also earn you a positive brand name. There have been cases where clients issues are not addressed effectively or that they are not attended properly as a result, they tend to move out of their sites and look for other alternatives. The easier it is for visitors to interact with your site, the more likely they are to become loyal customers.
  2. Build a better relationship: In a nutshell, the business is only about sender and receiver in simple words where the sender being is you and the receiver is your clients. You can enhance the customer relationship merely through websites. You can easily notify your clients about new products and services also, people can review and give feedback on the products only to improve certain areas as to make it perfect. You can provide them with vital information thereby, building a better relationship.
  3. Marketing and advertising: Developing a website and running it up are not the only things you should be focused about but to advertising it. There is no use of developing new products and services if you can’t get the word in people’s ears. Through websites, you can easily advertise and promote your services and products. For example, you can consider Facebook ads, advertising feature on Facebook. Similarly, you can advertise on your site and spread the message and also it won’t cost you much so you can go for that. You can enhance the SEO of your site so that it stays at top of the search engines.
  4. You are available 24×7: Yes, you can be available 24×7 & 365 days. You don’t have to physically available as your website can do that for you. Even when you are busy doing something else of focusing on other functionality, you can attend new clients and address them without having to stop what you are doing. Your website presents what your services are about. All you have to do is develop a website put it up and let it do the job from here on wards. A website can be viewed at any time of the day as per the convenient of the customer and can interact with customers instantly. Unlike a physical store that has a closing time and after that no one is entertained but that is not the case with websites, you don’t have to close the doors for visitors.
  5. Ease of maintainability: Now you have a website but with the change in the scenario you want to give it a new outlook or you think that the current design is not in align with what’s going on at the moment. Maintaining, modifying, editing your website is quite easy as the cost is not a factor as it is proportional to the time and is measured only through time. You can provide customers with brochures that they can download or with any important video that they can watch as per their convenience. You can change the design even for few days. Let us say that Halloween is on its way so, you can change the design for that period or it is the Christmas week you can use your website as a medium to greet visitors.
  6. Sharing your expertise: You can easily share your expertise with clients by providing them with information about the respective field through business blogs. Sharing knowledge and information with clients make them stick to your website as long the information posted is useful to them. It gives clients an opportunity to learn more about a particular field. Blogging also helps you with Search Engine Optimisation as posting articles related to your services will make the site stay up in the search engines driving more traffic. You can provide succinct information to your clients. You can add the business description, contact details, testimonials etc that is difficult in achieving offline. Having a blog post will keep your site active and attractive.
  7. Serves as a hub for social media: You can integrate your social networking sites with the website to ensure that your business can be accessed and is available online. Integrating the site with social media makes it easier for people to find about you also you can notify them about your services and products. Everyone is on social media and making your site visible on them is the ideal decision.
  8. Beat the competition: It is possible that the services and products that you are going to render are already there. You might have lots of competitors out there and they might sell the same products , therefore, having a strong online presence is a must if you want to beat the competition.

Author Bio.:- Priya is a Technical SEO atHopinfirst, a leading mobile app development company which provide best ios app development and Android app development Services.