Author Archive David Adamson

ByDavid Adamson

Blockchain Technology – Development And Use Cases

The crypto stores initially pursued the task of creating a cryptocurrency that would not depend on a third party and possess the properties of cash currency in the electronic world: an instantaneous exchange of funds for a product or service. It is for this purpose that the blockchain technology was developed, which allowed rethinking the approach to solving problems in other areas.

Recommended Post: Why Is Blockchain Consulting Services Essential For Your Business?

Use cases of blockchain technology

Payments

The use of cryptocurrency as a payment instrument was the first use of blockchain technology and became widespread in the black and unregulated markets. The goal of the creators of the first digital currencies was achieved, but for the average consumer, this is not the preferred method. Blockchain is by its nature much more convenient for sellers than for buyers:

• The inability to cancel the transaction and get back the money for a defective product or service;

• The only thing that provides security and access to an electronic wallet is a private key, in case of loss of which funds are lost forever.

Smart contracts

The blockchain technology allows you to create distributed applications on a basis, the code of which is executed on the machines of the network participants. The principle of operation of contracts is very simple.

This allows you to draw up contracts in the form of executable code that will be executed in any case: it is protected from human factors and violations of the rules. Errors in the development of an interpreter of smart contracts can be avoided using open source software.

Data storage

Since the blockchain is essentially a distributed database, you can store any information in it, not just transaction records. This approach will ensure the reliability and availability of information for all network participants at any time. However, in systems of distributed data storage on the blockchain, data is encrypted and distributed between network nodes, which makes the process of changing data very slow and unreliable.

Voting

The principle of eliminating the control device between remote subscribers allows implementing a fair voting model based on the blockchain, where it is impossible to juggle the results.

The resulting distributed application can be used to manage the assets of not only the Ether currency but also any others.

Applicability of blockchain technology

It is important to understand when the blockchain is really necessary and not to try to use it absolutely in all areas. Although this desire is understandable – the technology itself is incredibly curious and carries great opportunities.

Many critics of the blockchain say that in 10 years of its existence, no one has come up with a killer app; an application that would conquer the market and become universally used. Perhaps such a system using only blockchain will never appear, but its own niche and narrow scope of application will definitely be found. You should meet with blockchain development companies to hire blockchain developers.

Development and support by companies

VMware

Many companies are interested in studying and developing blockchain technology. For example, in VMware, an entire research department was created that studies the impact of the blockchain on the field of financial technologies in general. They formed their unique vision, which is based on five points:

• Private distributed storage systems without using proof of work (PoW);

• High-speed data replication;

• The world of many blockchains; not a single network;

• Transaction support with cross-transaction capability;

• Built-in membership management;

We strongly recommend that you read the publications of VMware researchers to anyone who wants to learn more about the work of the blockchain and the future of this technology.

In addition, BlockChain on vSphere is a ready-made solution for users of VMware services which allows you to create your network in a few simple steps.

HyperLedger

In 2015, the Linux Foundation group founded an umbrella open source software project for the blockchain and related tools – HyperLedger, which is designed to support the joint development of distributed registry technologies based on the blockchain.

The HyperLedger project also has its own research center, which accumulates the experience of many companies: from the consulting and financial sector to the IT giants.

NEO

NEO is an open blockchain for smart economy. The creators aim to develop an ecosystem of smart contracts based on their network.

At the core of NEO is a proof-of-ownership model which makes it possible to achieve up to 10,000 operations per second. NeoGPS cryptocurrency is used as a deposit, and NeoGas is used to pay transaction fees, which is created when new units are received and distributed among Neo owners.

Competition

NEO Developer Contest was held with a prize pool of $490,000 in partnership with Microsoft. Participants were invited to submit a prototype of the application using the capabilities of smart contracts NEO.

Separately, it is worth noting the presence of support for several programming languages (Java, Python, C#) which permits using blockchain capabilities in existing systems and not waste time learning a new language.

Based on Neo, private blockchain can be implemented. The creator of the network immediately gets 100 million Neo at his/her disposal and can use them as a currency for applications or other purposes. For maintenance and initial launch of the network, a minimum of 4 machines are required, which can be created in one private cloud.

These are some of the applications and the development that takes place on the blockchain technology. Businesses from different fields are integrating this technology into their daily activities to ease processes. You can hire a blockchain developer by contacting blockchain development companies.

ByDavid Adamson

Step By Step Guide To Starting Your First ICO Project

Starting an Initial Coin Offering (ICO) token sale might feel like a troublesome task to those who are just beginning in the crypto industry. But if you know just the right approach, you can save yourself a lot of money and time and make things quite smooth while starting and running an ICO.

With that purpose, we are today going to share a brief yet complete guide to starting the first ICO project.

But, first things first.

What is an ICO?

ICO, or Initial Coin Offering, is a new kind of fundraising method in which the issuing company sells a new cryptocurrency (token) in exchange for investors’ money, usually as a way to raise funds for a new project.

How to start your own ICO

Here’s a step-by-step guide to starting and running a successful ICO token sale.

Step 1: About the Project

Start by telling people about your project. You simply cannot expect anyone to invest in your ICO unless you tell them everything about the project and convince how investing in it will profit them.

For this, you must have a very good idea of the project concept and the problem it is trying to solve. Then, you need to find a USP (Unique Selling Point) that makes your ICO better or different from the existing ICOs. Then, start telling about it by writing on your ICO website, writing in the whitepaper and sharing on social media and other places.

The more people know about your project, the more likely they are to become a part of it.

For instance, DAVX coin, which is a digital payment currency, is all about providing an alternative to bitcoin by making digital payments convenient and secure. By spreading the message all over the internet, social media, forums, etc. they are making sure that the investors know about the coin before investing in the ICO.

Step 2: Project (ICO) Calendar or Roadmap

The project roadmap is also an important thing to include on your ICO website/whitepaper in order to give investors a clear idea of how the project will proceed, when and how you are planning to hold the ICO sale and what happens after that. So, make sure to craft a good and achievable roadmap for your project and convey the same to your targeted audiences.

Step 3: Technical Specifications (Whitepaper)

While most of the novice investors may not ask for the technical specifications of the project before buying your tokens, a professional/experienced investor always will.

Technical specifications include the technical details of the project, including the blockchain type, implementation mechanism, token details, smart contract, mining process (if there is the mining of coins), etc. Make sure to explain everything in detail in your ICO whitepaper.

Step 4. Smart Contract

Smart Contract is a blockchain application that is created mainly for the purpose to work as a digital contract for the users of a blockchain network. Smart contracts are written in computer code and can be customized to validate any kind of digital transactions such as payments, contracts, ownership transfer, etc.

Every ICO which is powered by blockchain technology must have a smart contract to digitally and fairly process the investors’ money. The smart contract must be available to investors on request.

Step 5. Explain How The Project Makes (or will make) Money

One of the major concerns of the investors of any new ICO is whether the project is even capable of giving a return on the investments. No investor will ever want to put their money in a project which does not have a proper revenue mechanism.

For instance, a digital currency will be used for payments as well as for trading on exchanges. So, the investors can earn profits by using or trading/holding the coin.

Similarly, the issuers of new ICOs must also have a clear and proper mechanism for revenue generation for the platform as well as for the project investors. Do explain the same in your project whitepaper.

Step 6. Lending Program

If there is a lending program associated with the project, make sure to specify it in detail in the whitepaper. A lending program is where the issuing company allows token-holders to lend/borrow money in exchange for cryptocurrencies.

Other than the lending program, you may run other user-exclusive programs such as crypto exchange, in-wallet transfer, etc.

Step 7. Affiliate Program

Also commonly known as Airdrop program, this involves paying a commission (usually in the form of tokens) to the people who bring investors to your ICO. An Airdrop program may also involve paying free tokens to those who help promote the ICO via several means such as social media, communities, etc.

If you are running an affiliate/airdrop program with your ICO, make sure to convey it properly with the potential audiences.

Step 8. Listing on Top ICO sites

In order to get your ICO more popular and increase its reach to more and more people, you must mandatorily list it to various ICO listing sites such as ICOBench, CoinHills, ICOHolder, FoundICO, ICOBazaar, etc.

The ICO listing process on these sites is quite simple. You’ll have to provide the details of your ICO along with an option for potential investors to connect. Then, you can sit back and wait for investors to start pouring (depending on how good your project actually is).

Step 9. News Section

Adding a news/blog section to your ICO website is another very promising way of creating engagement and converting traffic into sales. Keep your website’s news section up to date with the latest updates about the project, investment tips, ICO tips, etc. Add a comment section to your blog and always reply to user comments to further create engagement on your posts.

Step 10. Future of the Project

Last but not least, you should have a clear vision for the future of your ICO project. Any investor who wants to invest in your token/coin would first like to know about your future plans. You should be able to convince them in a genuine way that the project will succeed in the future and have great potential for the same. The thing that I like the most about ICOs is that anyone can start them. But that is also the thing that makes them dangerous, as anyone (even a fraud person/company having no intent to develop anything actually) can start an ICO. Investors are, therefore, becoming very careful when investing in a new token or ICO. Make sure that you deliver a good ICO experience with all the things mentioned here.

ByDavid Adamson

Diem Coin – A New Digital Currency Developed by FACEBOOK

Diem is a cryptocurrency developed on blockchain technology. It is launched by the most popular social media giant Facebook. The main motto behind shaping Diem is to empower millions of unbanked and under banked people by giving them equal financial opportunities and to bring everyone on to a single financial platform.

Diem, will help you in faster and quicker transactions, one can experience the lightning transaction with minimal or no charges. You can sit in your home and transfer money to another person who is in the other part of the world. And to this, all you need is a mobile with data connectivity.

Diem is developed on Blockchain technology, it is a decentralized programmable database that helps in backing the more stable currency, that will have the capability to become the medium of exchange for transacting money to millions of people around the world.

Diem is an independent association, it is a non-profit organization running with a vision to provide basic financial infrastructure and global currency to emancipate millions of people. Libra Association is formed by the compilation of validator nodes, mostly they are academic entities, international corporations, and social impact partners.

The Diem Blockchain is an assigned system that supervises exchange and ownership of Libra. In the process of transacting Libra, there is a slight chance of attacks on the system and here Blockchain helps in defending attacks using LibraBFT.

A perfectly developed and secured software is a must to protect the Diem Blockchain. A new programming language called MOVE is used in Diem. It is a safe and reliable programming language for Libra Blockchain. It is a sensible bytecode language used to implement smart transactions and smart contracts.

Diem is definitely a game changer in the field of cryptocurrency as it is backed by a stable reserve, there is no need of worrying about the fluctuations in the value of the Diem.

Libra Coin – A New Digital Currency Developed by FACEBOOK

Mrbtc.org comes with an interesting infographic on Diem Cryptocurrency, checkout the following infographic and lets us know your feedback on it.

Note: Facebook changed its cryptocurrency project name from Libra Coin to Diem Association. Diem (formerly known as Libra) is digital currency by the American social media company Facebook, Inc. – Wikipedia

ByDavid Adamson

Taiwan – An Upcoming Blockchain Leader

With an area of 13,826 square miles and a population of 23 million, Taiwan is one of the smallest countries in Asia. But despite its size, this tiny East Asian island is serious about innovation and is set to become the next crypto capital of the world.

The island has made major efforts to advance the adoption of cryptocurrency and blockchain technology. These advancements have made the Asian nation-state an attractive destination for tech start-ups focussing on Blockchain.

Taiwan’s journey to becoming the next crypto capital of the world is fuelled, in part, by the efforts of one parliamentary congressman by the name Jason Hsu. Nicknamed the ‘Crypto Congressman’ by Ethereum cofounder Vitalik Buterin, Jason Hsu is on a mission to integrate blockchain technology on a national scale and promote the use of the technology on applications beyond cryptocurrencies. The goal is to make Taiwan a haven for people and organizations working on different applications of blockchain technology.

Who’s Jason Hsu?

So, who is Jason Hsu? How exactly does he hope to make the island ripe for blockchain development and integrate the tech in the public sector? Jason Hsu became an official legislator and a member of the parliament in 2016.

Before becoming a parliamentary congressman, Hsu was a Silicon Valley tech entrepreneur. He is a vocal proponent of blockchain and crypto in terms of Self-Regulatory Organizations (SROs). In his role as a congressman, Hsu has made it clear that Taiwan is open to blockchain and cryptocurrency innovation.

Before joining politics, Jason Hsu worked as an advisor to the prime minister focusing on developing information and technology-related policy. Since then, Hsu has been involved in the drafting of several legislations relating to virtual currency, autonomous vehicles, cybersecurity, and other technologies. Jason Hsu is very passionate about turning Taiwan to a blockchain island.

But how does the former Silicon Valley techpreneur plan to achieve that? By using his legislative powers to bridge the gap between technology and public policy and remove legal barriers to technology innovation in Taiwan.

Walking the Talk 

Since becoming a legislator, Jason Hsu has done a great job at introducing legislation aimed at helping Taiwan become a blockchain island. In an interview with Jason Hsu, one of our writers asked the learned exactly how the Taiwanese ‘crypto congressman’ plans to turn his dream of a blockchain island to reality.

In December 2017, Jason Hsu facilitated the creation of Taiwan’s fintech regulatory sandbox. The sandbox allowed selected start-ups to launch new products and services with some immunity from existing regulation for up to one year.

The Financial Technology Experimentation and Innovation Act, popularly known as Regulatory Sandbox Bill, is a historical regulatory overhaul that will usher in a new era for the island’s fintech. Creating the sandbox was a response for the Chinese government decision to block websites offering Initial Coin Offerings (ICOs) for new cryptocurrencies in mainland China two months earlier.

Ready and willing to walk the talk, Jason Hsu approaches his goal of helping Taiwan become a blockchain island with an entrepreneurial mindset.

What About Taiwan That Makes It Ripe for Blockchain And Technology Development?

With the help of Congressman Jason Hsu, authorities in Taiwan are making huge strides toward turning the nation-state to a blockchain island. The ‘blockchain congressman’ has helped create a bipartisan alliance designed to help support the blockchain industry.

The parliamentary coalition is currently working on implementing a number of crypto and blockchain legislations that nurture and cultivate blockchain and fintech and attract more start-ups to the island.

Jason Hsu is a former Silicon Valley tech entrepreneur. He’s the leading effort in transforming Taiwan into a blockchain island. The East Asian island has passed — or is in the process of passing — legislation designed to attract blockchain start-ups. Jason Hsu believes that the island is in a unique position to implement and develop blockchain technology.

According to the congressman, Taiwan’s large pool of talent has the potential to pilot and pioneer projects that can build actual applications for the blockchain and build Taiwan as a blockchain island.

ByDavid Adamson

How To Use INSTAGRAM VIEWS To Desire

As the statistics say Instagram has more than 100+ millions of active users who are exploring this platform for their interests or business promotions.

The platform has offered a great chance to business people to publicize their products globally.

Since its establishment in 2010, brands utilize this stage as a sort of “brand photograph collection” and attempt to contact their customers’ hearts through photographs which let us buy active Instagram followers.


Be that as it may, there are two inquiries you have to reply:

The first: “Is Instagram valuable for my online business?” If you have an “administration based” business or a “business without photographs”, it’s anything but a smart thought to get an Instagram account. Try not to drive yourself to be dynamic in any sort of web-based life tools, simply think about the conditions and pick the most reasonable stage for your business.

What’s more, the second inquiry is: “Do I have sufficient energy to deal with an Instagram account”? Instagram expects you to invest more energy than different stages, for example, Facebook and Twitter since overseeing photographs expertly is a diligent work really.

For the start, download Instagram to your advanced mobile phone; here are the connections for IOS gadgets and Android gadgets. In the wake of making an account here, you can utilize it by means of webstagram.com on your PC.

If it’s not too much trouble fill in the “bio” part with precise data to be increasingly accessible for your clients. After this progression, compose your site address by evolving the “account settings” in your profile. Keep in mind that the more alluring your profile is the more clients tail it.

Assemble Your Followers and Engagement 

Unmistakably the way to being renowned online is to turn into a genuine influencer. This implies you need a lot of individuals needing to tail you. Be that as it may, all the more critically, you need followers who will collaborate with you and connect with your posts and statuses. There is no reason for having immaterial followers, just to help your numbers. 

We have recently secured how to progress toward becoming Instagram acclaimed. Despite the fact that this spotlights on taking advantage of Instagram’s realistic nature, you can, in any case, utilize a considerable lot of those tips to assemble your influencer status on another stage first. 

A basic prerequisite is to characterize your specialty. While it may appear that you would acquire supporters by attempting to speak to everyone, you are probably not going to expand your engagement that way. This is one territory where the well-known axiom, “Handyman, and ace of none” applies. You have to develop acknowledgment for your mastery in your favored theme region. 

For example, Zoe Sugg first fabricated her online notoriety with her own magnificence and way of life blog – Zoella. She started her web-based life existence with a YouTube channel, where she built up a notoriety for being a style and magnificence master. That channel presently has in excess of 12 million devoted followers

For the more views, you can Associate your Instagram to other platforms

This guarantees you that any individual not tailing you on Instagram can see the photographs you shared on Instagram. A significant number of brands accomplish to increase new followers by utilizing this strategy. They, for the most part, associate their Instagram accounts to their Pinterest accounts to stick an Instagram photo to a Pinterest board and keep their records dynamic in a simple way.

Moreover, add your Instagram account to your site as a gadget and present your most recent 5-10 photographs to your guests to take their thoughtfulness regarding your account. Cross-Promote Your Social Media Accounts One way you can assemble your following on Instagram, or some other system is to advance the majority of your informal organization accounts.

That way, your Instagram followers may tail you on YouTube, your Twitter supporters may join to your Facebook page and an attempt to buy facebook page likes, your Facebook adherents may go along with you on Instagram, and so forth. By building up notoriety over a scope of destinations, you appear to be as a rule a greater amount of a web superstar and bound to be viewed as someone deserving of Instagram confirmation. 

You need your whole online nearness to seem to be a solitary outlet for you (or your brand’s) character. Hence you need your blog, YouTube page, and the majority of your web-based life destinations to connect together flawlessly. Consolidated, they speak to you. In the event that you want to be an influencer, you need a wide-extending and changed online stage. Instagram ought to be only one piece of your in general online social stage.

Dodge spam posts on Instagram 

As spamming is a genuine danger for business notoriety. Clients attempt to avoid this sort of spam accounts and just unfollow them after connecting with a spam post. What’s more, sharing a great many photographs in a steady progression doesn’t mean being dynamic on Instagram. It the most widely recognized mix-up of online business Instagram accounts, which results in an abatement of adherents. Try not to share any sort of photographs, share “worth sharing” photographs. 

Sort out exercises on Instagram 

Exercises on Instagram accumulate numerous clients in a single spot and get them to see your image. You can arrange photograph challenges in which clients need to share these photographs with hashtags on Instagram.

Toward the finish of challenges, you can pick the most prevalent photograph and grant that client by a rebate or coupon for your items. Sharp exercises help you to achieve more clients who will tail you for your future battles.

Sort out exercises on Instagram “Sharing” is the catchphrase in internet-based life devices and “increment in rush hour gridlock and hence salary” for web-based business organizations.

Instagram, in view of the rule of sharing photographs, help you to acquaint your items with potential clients and raise brand mindfulness among different clients. This is the standard: new followers on Instagram are new clients of things to come.

ByDavid Adamson

What Is (Security Token Offering) STO?

By the end of 2021, ICO marketing has become the primary way to finance blockchain startups. Despite the popularity, most investors are well aware of the rather severe shortcomings of this model, which allows them to raise money for innovative projects.

Security

The lack of a verification mechanism for companies conducting ICOs makes investing in Russian roulette. Why do people agree to give money, not being quite sure that they give it to no scammers? The main reason is the low entry limit.

No need to invest large amounts. Since the placement takes place online, the number of potential investors is significantly higher than, for example, with a traditional IPO, and the minimum investment amounts are lower. One thing is that you risk losing $ 50,000, another – $ 100. The insignificance of the number of possible losses weakens the sensitivity to risk.

A contradiction of existing legislation

The main problem of ICO, however, experts believe is not that there is a large number of fraudulent schemes among them, but the fact that many tokens being sold are in fact, shares. Therefore, they violate the laws, according to which the circulation of shares must comply with specific rules.

Difference between tokens and stocks

Shares are related to the property of the company that issued them. They give the right to manage the company and secure the ownership of part of its property. Also, the shares are entitled to receive dividends. Stock tokens are the digital incarnation of traditional stocks.

The utilitarian token provides an opportunity for future access to the company’s products or services. In this sense, it is not an investment product, since it does not involve expectations of regular income or an increase in its price. In most cases, it will be possible to sell it later on a cryptocurrency exchange and get some profit, but owners of utilitarian tokens have no rights or shares in the property of the issuing company.

Usually, the so-called Howey Test, a standard test for determining an investment contract, is used to determine the nature of the token in the United States and many other countries.

To be considered an investment, the sales contract must meet two basic requirements:

The buyer invests in assets and expects to receive profit from them in the future;

A third party generates any buyer’s advantage.

The regulators are at a loss

Theoretically, if a token meets these requirements, it can be considered a share. However, regulators in different countries still have problems determining the nature of digital assets. These problems are related to the fact that they do not look at the purpose of the release of tokens, but on how they are used in reality.

However, in reality, the majority of ICO participants view it as an investment asset with a limited offer and expect an increase in its price, including during trading speculation on the stock exchange after the project implementation. This circumstance confuses all cards because issued as buyers consider utilitarian, tokens as an investment.

Tt was clearly stated recently by Jay Clayton, head of the US Securities Commission: “All the ICOs that I know of are investment projects and therefore violate the laws governing the regulation of the securities market.” Knowing this attitude to ICO in the largest financial market of the planet, many projects stopped selling tokens in the United States.

The future of tokenized shares

Anyone who can effectively solve the problem of tokenization of securities will become fabulously wealthy. The current market for tokens of several billion dollars is just a drop in the sea of ​​traditional investment assets that can potentially turn into digital form. It has already become clear that ICO is only the first step towards the transfer of financial markets to blockchain technology. Despite all the problems and imperfections, the popularity of ICO demonstrates the willingness of traditional economic structures to modernize.

The new model will not have to contradict the existing laws governing traditional stock markets, especially concerning the safety of investors and the companies themselves.

Many experts believe that issuing digital shares will require less cost and will be more effective than ICO. If the regulators increase the pressure, then the risk of paying huge fines for violating the law may be so high that it completely turns off the desire to hold an ICO, at least in the USA. On the other hand, many companies that have already conducted an ICO are doing everything possible so that shares do not recognize their tokens.

They know that in this case, the tokens issued by them will be subject to numerous restrictions, including the characteristics of investors and the exchange procedure, which will significantly complicate the further development and modernization of the launched project.

All this testifies to the fact that the existing legislation requires individual adjustment for digital assets, which takes into account the technological specifics of most projects.

STO is a step towards regulators

An essential step towards bringing together the interests of regulators and technology companies was the emergence of platforms that allow for STO (Security Token Offering). Inform, this accommodation is close to the ICO. The investor buys tokens, sells, or stores them. However, in content, these tokens are investment assets, since behind them, as in traditional stocks, is the ownership of companies or their profits.

What is the difference between STO and ICO

Before the announcement of the placement of tokens, companies undergo procedures that allow them to comply with the requirements of KYC (Know Your Client) AML (Anti-Money Laundering), existing in any jurisdiction. Besides, companies must go through the traditional IPO registration procedure. That is why tokens fully comply with legal standards.

The tokens produced using the STO platforms can limit the range of customers to the framework determined by the law of a particular country. If a specific buyer cannot legally acquire an investment asset, tokens will not be sold to him. Technologically, this is done using smart contracts and an address recognition system.

STO tokens allow their customers to exercise the rights held by their owners.

The platforms on which STO is held are also a trading platform of tokens. It allows you to monitor compliance with statutory rules. Only authorized participants are allowed to bid.

STO technology allows you to automate the verification of the legal purity of the investment transaction.

Thus, STO tokens combine mobility, democracy, and cheapness of ICO tokens with the legality, security, and rights to a part of the assets of companies inherent in traditional shares.

Read more, What Is The Future Of STO and ICO?

STO 2018 Platforms

Since the beginning of 2018, three major projects for the production and trading of tokenized shares have been launched.

In February 2018, the Canadian Stock Exchange (CSE) announced the launch of a platform for processing of operations with securities operating on the ECH blockchain. The tokens issued based on the platform will fully comply with the requirements of the legislation on securities. Both proven companies and those seeking to obtain external funding for the first time will be able to participate in the platform. At the preliminary application stage, it is required to obtain the consent of the Securities Commission. Using the blockchain will allow bidders to close deals almost immediately instead of the usual two days. According to the executive director of CSE, Richard Carleton (Richard Carleton), the launch of the new platform “will turn the trade in tokens from a pirate enterprise into a stable and legal business.”

Prometheus launched in March 2018, a combined blockchain-platform that allows you to perform all types of transactions with tokenized shares and tokens according to the rules of regulators. Includes financial services, brokerage infrastructure, investment security checks, and exchange platform. Ember’s token of the platform ensures the operation of the system and is the basis for issuing digital shares and their further circulation in the secondary market.

Polymath is the platform that allows you to issue and trade tokenized shares. Works on smart contracts Ethereum. Polymath’s marketplace will be the meeting point for digital promoters and investors. The security protocol provided by the algorithm complies with the requirements of the law. Only authorized participants are allowed to trade. The project has already attracted more than 50,000 investors and received bids from more than 20,000 companies for the tokenization of their shares.

Trevor Koverko, the founder of Polymath, is confident that by 2020 the market capitalization of STO tokens will be at least $ 10 trillion. Even taking into account Koverko’s interest, his optimism seems to be very reasonable, because it is supported by the rapid growth in the number of platforms offering STO release.

Read more, Free Security Token Offering (STO) Sites List

ByDavid Adamson

7 Conventional Yet Highly Effective Website Marketing Strategies

80% of consumers search the web for products and services first, before looking elsewhere. It is important therefore to have an effective website marketing strategy to tap into this huge market. Website marketing basically involves making your website visible to attract large numbers of visitors, who can then be converted into sales, social media shares and referrals.

This, in turn, increases business volumes, translates into profits and eventually leads to growth. It is important therefore to dedicate resources and give website marketing the seriousness it deserves as it can make the difference between success or failure of an enterprise. 

After launching a website, it is vital to check if it gives potential customers a pleasant experience by ensuring the site is user-friendly, responsive and has good speeds. When this is confirmed, you can now use the following tried, tested and proven strategies to draw traffic and make your brand a household name. 

Search Engine Optimization (SEO) 

When conducting searches for services and products, online users have been observed to rarely go beyond the first page of the organic results their searches produce. This means that a highly ranked website on Google increases its chances of being visible to searches. That is where good SEO practices come in handy. 

To achieve high SEO rankings, a website needs to make the most effective use of related phrases and keywords that are searched often by online users. There are different strategies that can be adapted to attain the SEO objective and these are; 

-Ensure that you have a vibrant website, that regularly updates the existing content while also coming up with new, creative and interesting material that is at par with the current market trends. 

-Find and get rid of any restrictions that may inhibit indexing activities on search engines so that your website’s visibility prospects may bear fruit. 

-To enhance your website’s ranking and popularity, increase the number of backlinks and inbound links and share widely on social media pages. 

The SEO strategy’s planning and implementation can be a daunting and time-consuming task, but well worth it in the end. If you find it overwhelming, you can hire the services of an SEO expert, who will study, analyse, strategize and implement the necessary changes to your website. 

Targeted Advertisements 

When starting a website, the website owner usually knows the class of online users that he/she intends to target. When your website starts attracting traffic, it is imperative to note the various advertisements that users click on By doing this, you learn what interests visitors to your website, and then you can resend related advertisements individually to the online users, once they leave your website. This is in an attempt to woo repeat visitors and convert them into tangible business. 

It is important to note, however, that this should be done sparingly to avoid being annoying and put them off in the process, 

Email Marketing 

For more frequent and lengthy engagements with online visitors to your site, it is important to encourage them to subscribe to your site, via email. This method will enable you to negotiate and close business deals easily. Email marketing also provides a private and personalized platform to deal with prospects, at their convenience, while giving them individual attention. 

For those online visitors who are unable to visit your website regularly, email provides a channel to update them on what has been going on through newsletters, videos, new products, blogs, services, discounts and about future endeavours. 

These efforts will, in the long run, cultivate brand loyalty and translate into actual sales.

Consistent Blogging 

Blogging is an assured way of getting online users to visit your site as long as the content you generate is original, interesting and stands in a class of its own. Creative blogging content also gets shared a lot on the internet which is another way to get your website the attention it deserves. 

Another strategy is to be a guest blogger on other websites. 

This provides an opportunity to leave behind links to your website to new markets and territories. You should also encourage other bloggers to make guest appearances on your website and also leave their website links behind, for mutual benefit. 

Advertising on Facebook 

With one billion users every day, Facebook is the undisputed best social media platform to advertise on to increase website traffic. Join the 2 million advertisers who use Facebook every day and witness a major change in the online visitors to your website. 

The good news is, placing an advert on Facebook is not an expensive undertaking and you can target the right people with your advert. For example, if you want your website to be advertised to Facebook users of a certain age bracket, a specific geographical area, or people with specific preferences, then it is possible. This enables your message to be narrowed down to your target market. 

If you place eye-catching and interesting commercials, there is a high chance of reaching a larger audience as users can share, comment and react, giving your website more attention and visibility. 

YouTube Advertisements 

It is a proven fact that videos attract attention, and having a YouTube channel can greatly increase your business prospects. The best strategy is to create interesting video content, and then share the YouTube links on social media sites like Facebook, Instagram, Twitter and guest blogs. 

Also, you can place short advertisements on popular YouTube videos that attract the most views. This will automatically create an interest in YouTube viewers who will then visit your website and in turn, boost your SEO ranking. It is also very easy for an interesting video to go viral and propel your website to higher heights. 

Don’t forget to read this post, it will help you how you can customize your YouTube channel like a pro.

Promotions, Competitions, and Giveaways 

If you want your website to get attention in record time, come up with occasional competitions, promotions that save online users money, and free giveaways. Your website will be the talk of the town. People love the opportunity to get free or discounted prices, and anytime a competition, promotion or giveaway is in the offing, there will always be a considerable amount of traffic increase to your website. 

It is worth noting, that the above website marketing strategies require time, energy and some resources. Marketing a website is a continuous process and good planning, consistency and patience are of the utmost importance. 

If you have no idea how to go about implementing the strategies, hire an SE0 expert who can run the website on your behalf until you get to learn the ropes. 

An SEO expert, coach or consultant can be available on a part-time or full-time basis depending on your preference and will add immense value to your website, goals and objectives. 

ByDavid Adamson

What are the Challenges and Risks that are possessed by IoT & Blockchain

Blockchain is essentially a database that is home to constantly growing data records. It has got a distributive nature which means there is no parent computer that manages the entire chain of blockchain technology.

There are numerous nodes that participate in the system and have a copy of the chain. Nature is ever growing because silos of data keep adding to the database.

So, when a person adds a transaction to the chain, all the participating nodes in the link will validate that transaction. This is done by applying the algorithm to the transaction which verifies the validity.

The validity will differ from system to system and each valid transaction will be defined for a particular blockchain system. The majority of the participants will have to agree to validate the transaction.

A bundle of validated transactions are made into a block and then sent to all the nodes in the link. They also have to validate the new block created. Each successive block contains a hash, which is a unique fingerprint, of the previous block.

What are the challenges in Blockchain in IoT?

Coin Ideology Digital that is a blockchain marketing company is sharing with you challenges in Blockchain with IOT.

Scalability issues: The scalability problem vis-a-vis the size of Blockchain ledger may effectuate into centralization. The progress over the time entailed some sort of record management which raises questions of eclipsing the future of Blockchain technology. 

Processing power and time: The Blockchain based IoT ecosystem is comprised of diverse devices that function on different computing capabilities. This means performing encryption algorithms will not be easy for the objects that are a part of Blockchain.

All these varied objects will not get along in running the same encryption algorithms at a particular speed as needed.

Storage will be a big problem: Blockchain does not need a central server for storing transactions and device Ids. The ledger has to be stored on the nodes themselves, and the ledger will definitely augment its size over a period of time.

This will go on to become something that is beyond the capabilities of different smart devices such as sensors, which do not have high storage capacity.

What are the risks of using Blockchain in IoT?

Since Blockchain is a relatively new technology and is in a very nascent stage, there may be numerous problems swept under the rug and have not been detected. The new technology will obviously come with new risks.

Therefore, it is imperative that an organization is prepared with its umbrella of mitigation plans before the hurricane of problems arrive. You must be ready with analysis, assessment, and reduction of the risks anticipated with the introduction of this technology.

Vendor Risks:

The present-day trend is that most of the organizations looking to induct blockchain-based applications deploy the system completely in-house. They do not have the required skills and expertise to develop such a blockchain based system and also suffer from the inability to enforce smart contracts. The organizations refrain from reaching out for vendors for designing of blockchain applications.

The credibility of the vendors says a lot about the value of these blockchain applications. Since Blockchain-as-a-Service (BaaS) is in its incubation stage, business organizations should consider banking on vendors or blockchain development company that can cull out robust applications capable of mitigating the concomitant risks of the blockchain technology.

Credential Security: Blockchain is a very safe technology and the security is beefed up by its high-security levels. However, a blockchain based system’s security is dependent on the system’s access point. In present times, these systems do not provide multi-factor authentication.

This means that in a public blockchain system any individual having the private key of any user will be able to sign transactions on the public ledger. Another problem is that when an account’s private keys are lost, it will eventually lead to loss of data, funds, and other information managed by the account.

Legal and Compliance: There is no jurisprudence in the domain of blockchain technology which means there is a lack of a framework that determines right and their infringements. In the absence of any legal precedents to follow, there is a great risk posed on the IoT manufacturers and IoT development service providers.

This is a big challenge and is likely to become a bottleneck for businesses planning to switch over to Blockchain technology.

What is an ideal secure IoT Model?

A secure model of IoT is to be introduced with stringent validity checks, data encryption at all the levels, data verification, and authentication. In order to create an ideal secure model, the most important thing is to build in security in the very foundation of the IoT system.

In the absence of a secure and solid structure, the system will become very prone to threats and risks. The addition of different devices to the IoT will up the ante even more. The need of the hour is to design privacy protected IoT system.

ByDavid Adamson

How To Get Traffic By Instagram For Cryptocurrency Project

Cryptocurrency is an encoded, computerized, and decentralized cash that utilizes blockchain innovation. The blockchain innovation is amazingly secure and it’s really difficult to hack. It’s decentralized and individual units of cash are constrained by the general population that possesses it.


As an expression of digital money “cryptocurrency “ is humming with a new project and ICOs are launching nearly on regular routine, it’s essential to use every single imaginable channel, including social organizations. An Instagram standout amongst all other social networks to promote any type of ICOs and other cryptocurrency projects.

You can utilize the advantages of this kind of cash. This is something that isn’t associated with banks or any association. Resource tokenization is the new pattern of 2018. It’s presently quickly turning into a boundless instrument everywhere throughout the blockchain world. Today we can see the increasing number of individuals that are participating in creating and utilizing this innovation. The tokenization has turned into a perfect instrument for computerized resources and new quickly developing markets.

On the sixth of February, BANKEX’s MediaToken proposed a project that will empower the tokenization of Instagram accounts to gain profit from future advertising on the record. Turismospain was the first Instagram account to utilize this imaginative device – its tokens have just been issued and they are being exchanged on the trade.

WHY USE INSTAGRAM?

Instagram was picked by MediaToken as the primary internet-based life stage for record tokenization because of a reason that in this digital world it is one of the quickest developing informal social media platforms. Instagram multiplied its supporters in 2017 contrasted with 2016 and made about $4 billion because of its new highlights like Stories and new channels. Additionally, the publicizing income is relied upon to reach $ 10 billion of every 2019.

Instagram can be an amazingly incredible channel with regards for displaying your images, videos, and items. However, a lot of advertisers aren’t utilizing the platform to its fullest potential with regards to redirect the audience to their sites. Buy real Instagram video views with your attractive content and earn money.

Instagram says you can’t connects your site directly in the posts so because of that your chances to drive direct traffic from Instagram are limited, which makes it hard for organizations who are hoping to manage their gatherings of people to their website. On the splendid side, Instagram has dependably enabled clients to have one outer connection in their profile, which makes it a prime area to urge guests to navigate to your site.

But instead of simply embedding your site’s landing page URL, you ought to tackle this connect to help further your business objectives. When you begin pondering utilizing your Instagram profile to drive traffic, you’ll open up such a large number of chances to develop your business – and the primary spot to begin is with improving your profile interface and try to optimize your bio link.

Here are three interesting points that will help you while strategizing on the most proficient method to utilize your connection in Instagram bio:

1. Distinguish Your Business Goals

Since in Instagram you’re just permitted one connection in your profile so you need to ensure that it will change over, and help you in achieving your business objectives.

Would you like to improve your deals? looking to develop your pamphlet supporters? Then, in that case, the initial step to buy Instagram video views for your post is to connect Instagram bio to have a consideration on what you need to accomplish when individuals visit your profile.

When you have your objective at the top of the priority list, you can recognize which connection will work best – for instance, in case you’re hoping to develop your bulletin endorsers, you should interface legitimately to a point of arrival where Instagram followers can join your mailing list. You can have an idea by looking at how some the account is utilizing it and managing their activities in the social profile. This is a powerful method to drive followers to where they need them to go and enable them to get their sign up for the business goals.

Try not to risk losing your group of people by sending them to your site and asking they discover your site to find sign up form.You should have more focus on connecting the right targeted URL which is more beneficial for your business.

Additionally, twofold watch that each connection you use in your profile works, and goes legitimately to were you targeted. Never, irritate your followers with your minor mistakes. Nothing’s more baffling to a client than a broken connection which can let you chance of losing deals as well as Instagram followers too.

2. Improve Your Instagram Link in Bio

While your Instagram bio connects is just a little piece of what makes up your profile, it tends to be powerful in the event that you streamline it.

Today, there are instruments like Linkin.bio by Later which empower you to include connections or label items in Instagram presents on transforming your feed into an interactive, improved point of arrival.

That implies that with Linkin.bio, every one of your Instagram posts can lead your group of onlookers to explicit pages on your site. By structure this association among Instagram and your marked site, you can push your group of followers to rapidly and effectively discover the items or data they’re searching for while looking through your Instagram feed.

When it’s set up, you should simply remind and control your supporters to tap the connection in your profile – a straightforward suggestion to take action from your posts’ inscriptions and Instagram Stories regularly functions admirably.

Way of life and news distribution Well + Good has actualized an Instagram procedure to advance numerous articles every day from their profile. By enhancing the connection in their Instagram bio with Linkin.bio, their Instagram traffic expanded 179% year over year.

Instagram is, obviously, building up its own devices for advancing things inside pictures, and even recordings, with its Shopping Tags as of late extended to Instagram Storie’s substance, and it’s coming Checkout choice to encourage in-stream purchasing.

These capacities are still some time far from being taken off to all clients, be that as it may, so elective methods like Linkin.bio may give a suitable option in contrast to numerous organizations.

3. Concentrate on Your Instagram Bio and Post Content

Despite what your objective is, ensure your profile duplicate is endeavoring to drive your followers to click that interface.

Investing some energy exploring your profile duplicate will truly satisfy – one thing to consider when composing your profile that should have embedded strong call to action in your lines. This content will help you in gathering your followers to click directly on your link and hence increases the profit for your business.

We all know social networks strategists are improving their creativity so that the can grow attention for their link. Some of the popular ways to drive traffic for your sites are emojis, images, videos, quotes, etc. To make their bio stand out Huff Post makes use of special characters, icons, attractive fonts.

So, whenever you plan to post something in the future, always try to embed call to action in your post captions, stories and make your followers directly to your bio to find out more links. This is something that always works to gather more traffic to your business goal. Be consistent and active to gain more profit.

Driving traffic to your website, an Instagram bio can play an important role and be a real game changer as it can convert Instagram followers into potential customers without investing much amount of money, time or efforts, Build a great strategy for it and optimize your Instagram bio a powerful tool for traffic driver

4. Post Quality Content

When your token dispatch, ensure you post however have much substance as could be expected to put on internet-based profile, particularly your blog. Particularly amid the time of your token prelaunch, dispatch and token deal, make as much straightforwardness and data around your undertaking, mission, and vision as could be allowed. Plain and straightforward. post with a  good quality substance can be a great deal. A big difference can be seen in the crypto project with good communication.

5. Consistency public communication is key for traffic

Remember that you regularly informing your community on what the team is doing on the crypto project. Try to communicate daily, monthly to keep your followers updated. You don’t need to be like those that never post, this can lose your audience interest about your project.

Be confident in your team and the progress you are making. You have to gain the trust of your target audience. A transparent and open communication will help you in gaining trust.

6. Careful about account logins, posting access and user permissions

You ought to have an extremely tight command over the record logins and the presenting access on the official brand profiles that you run. Not every person in your group should most likely sign in and post onto your internet-based social profiles.

Most web-based life the executive’s devices enable you to set distinctive clients to get to levels and posting consents. Just a couple of individuals ought to have the administrator level that enables them to post and they ought to likewise be the ones that audit the posts from other colleagues and affirm them before distributing.

There have been cases with internet-based life accounts being controlled by understudies who have committed errors and in the return, they have faced the problem.

7.  Normally assess the presence and measure the outcomes

Consistently assess the presence and measure the aftereffects of your promoting, substance and network exercises. Set development objectives and key execution markers, for example, the absolute size of your group of onlookers, the development, traffic on your site, number of internet based profile engagement, and the number of your token holders.

Contrast likewise your numbers with the quantities of your rivals. Benchmarking is straightforward in online life as most numbers are accessible openly so they are effectively caught and thought about.

ByDavid Adamson

Reasons Why Web Development Is Getting More Popular

It is obvious that the Internet is the greatest thing since sliced bread and if you are not on board, then you are missing out a lot. The Internet has made us ubiquitous. Not a day goes by without using it whether you want to do online shopping or just to get information about something or just to talk to new people. It has affected our lives in a positive way as everything revolves around it so how can business sphere lag behind?

Enterprises have redefined their ways of doing business and have taken the online path. You might have observed that people, these days, make money just by working from home or that the kiosk in the corner has increased its revenue and is not only delivering items to you but to people from other towns. How’s that possible? Right. That’s what you are thinking right now. All these things are possible due to Websites (Web Development). Almost every organization every enterprise have websites just to reach a maximum number of people and to attain maximum profit. There is a mutation in the business methodologies and it has significantly changed over the years.

Is Web Development Need of the Hour?

Everyone are fast switching to this new trend of having a strong online presence and all your competitors are already there. Whether you are a blogger or have an established business or a budding entrepreneur, the best way to kick start your career is having your presence felt that too, with the website. If your business doesn’t generate enough revenue, then it is a dud. Earning maximum ROI (Return On Investment) is what people have their focus on and look for ways to achieve that. For that, they modify their marketing strategies so that it is aligned with the scenario.

They have taken notice of it and have started investing in Web Development Services. Just this step is capable of taking their business to new heights and achieving huge traffic consequently. To increase more revenue, for expanding your services to new people, to break through the geographical barriers everything is possible through web development and if you are not using this path, then probably you will lose out and will be vanished in the crowd. Web development has emerged as the next big thing and it is in your hand how you use that.

Let`s know the reasons that are making web development popular.

  1. Effective communication: Communication defines the way of doing business and is the crux of it. You can make clients stay on your site if and only if you deploy effective communication channels. Better communication will make clients come back for your services and being a good ear to their issues and problems will also earn you a positive brand name. There have been cases where clients issues are not addressed effectively or that they are not attended properly as a result, they tend to move out of their sites and look for other alternatives. The easier it is for visitors to interact with your site, the more likely they are to become loyal customers.
  2. Build a better relationship: In a nutshell, the business is only about sender and receiver in simple words where the sender being is you and the receiver is your clients. You can enhance the customer relationship merely through websites. You can easily notify your clients about new products and services also, people can review and give feedback on the products only to improve certain areas as to make it perfect. You can provide them with vital information thereby, building a better relationship.
  3. Marketing and advertising: Developing a website and running it up are not the only things you should be focused about but to advertising it. There is no use of developing new products and services if you can’t get the word in people’s ears. Through websites, you can easily advertise and promote your services and products. For example, you can consider Facebook ads, advertising feature on Facebook. Similarly, you can advertise on your site and spread the message and also it won’t cost you much so you can go for that. You can enhance the SEO of your site so that it stays at top of the search engines.
  4. You are available 24×7: Yes, you can be available 24×7 & 365 days. You don’t have to physically available as your website can do that for you. Even when you are busy doing something else of focusing on other functionality, you can attend new clients and address them without having to stop what you are doing. Your website presents what your services are about. All you have to do is develop a website put it up and let it do the job from here on wards. A website can be viewed at any time of the day as per the convenient of the customer and can interact with customers instantly. Unlike a physical store that has a closing time and after that no one is entertained but that is not the case with websites, you don’t have to close the doors for visitors.
  5. Ease of maintainability: Now you have a website but with the change in the scenario you want to give it a new outlook or you think that the current design is not in align with what’s going on at the moment. Maintaining, modifying, editing your website is quite easy as the cost is not a factor as it is proportional to the time and is measured only through time. You can provide customers with brochures that they can download or with any important video that they can watch as per their convenience. You can change the design even for few days. Let us say that Halloween is on its way so, you can change the design for that period or it is the Christmas week you can use your website as a medium to greet visitors.
  6. Sharing your expertise: You can easily share your expertise with clients by providing them with information about the respective field through business blogs. Sharing knowledge and information with clients make them stick to your website as long the information posted is useful to them. It gives clients an opportunity to learn more about a particular field. Blogging also helps you with Search Engine Optimisation as posting articles related to your services will make the site stay up in the search engines driving more traffic. You can provide succinct information to your clients. You can add the business description, contact details, testimonials etc that is difficult in achieving offline. Having a blog post will keep your site active and attractive.
  7. Serves as a hub for social media: You can integrate your social networking sites with the website to ensure that your business can be accessed and is available online. Integrating the site with social media makes it easier for people to find about you also you can notify them about your services and products. Everyone is on social media and making your site visible on them is the ideal decision.
  8. Beat the competition: It is possible that the services and products that you are going to render are already there. You might have lots of competitors out there and they might sell the same products , therefore, having a strong online presence is a must if you want to beat the competition.